Ideo Lab's "Rube Goldberg Machine

For years I've been continually impressed with the high-caliber creative thinking that seems to roll out of Ideo Labs on an almost routine basis. So it did not surprise me too much when one of their corporate "team building" exercise became an instant Web sensation a few months ago. For those of you who missed it, you can read about this project and watch the video on their blog. Essentially, they spent two weeks devising a ultra-complex "Rube Goldberg machine" that would in effect connect all of its worldwide offices. Talk about a great way to build group unity, foster a fun work environment, AND inspire creative thinking among your team!